An Italian site has claimed that the activation for Apple’s iPhone 3G will be a two-step process. First will be activating the phone for respective carriers and getting contracts setup. The next step is supposedly to involve the App Store and iTunes and your billing information.
The site also claims that Apple is “frustrated” with losing revenue to unlocked iPhones. Honestly, they didn’t lose anything through the first revenue sharing plan. They got most, if not all, of the revenue from the iPhone sale so they really didn’t care. Honestly, if anything, it created higher demand for the coveted phone. Now, with the subsidy, I think they are trying to take the right precautions to make sure unlocked iPhones don’t hit the market.
Thanks Mike for the tweet!
[Read via MacNN]






June 26, 2008 at 11:43 pm |
True, they didn’t lose any money with the unlocked phones. They were making huge profit margins with them anyways.
June 30, 2008 at 5:10 pm |
[...] looks like that activations will be done in-store although it hasn’t been clarified if the two-step process will be used. The memo also asks that employees take on extra shifts as greeters, crowd managers [...]